Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9555 Articles

Data - Jul 01, 2025 Apple faces trial as federal court denies motion to dismiss antitrust lawsuit

Apple Store exterior as company faces federal antitrust trial over alleged smartphone monopoly practices

Court ruling allows government case alleging smartphone monopoly to proceed despite tech giant's objections.

by Luis Rijo

Video - Jul 01, 2025 Google Ads rolls out built-in video analytics without formal announcement

Video analytics interface in Google Ads showing performance metrics, audience retention data, and format filtering options.

New video analytics feature spotted in Google Ads interface provides unified performance data across campaign types.

by Luis Rijo

Social - Jul 01, 2025 Reddit launches full Smartly integration for automated campaign management

Reddit Smartly integration enables automated jewelry ad campaigns with dynamic product catalogs and AI-driven targeting.

Reddit's complete Smartly platform integration enables advertisers to manage campaigns with automation tools.

by Luis Rijo

Data - Jul 01, 2025 Apple expands EU app store alternatives with new installation features

iOS 18.6 EU marketplace installation flow showing Apple's new streamlined web-based app store setup process

Apple introduces streamlined web marketplace installation and revised developer terms for European Union users starting with iOS 18.6 update.

by Luis Rijo

Data - Jun 30, 2025 Google expands privacy controls to eight additional US states

Google privacy shield with 8 glowing US state outlines representing new AdSense opt-out controls expansion

AdSense implements Universal Opt-Out Mechanism provisions across Connecticut, Montana, Nebraska, New Hampshire, Texas, Minnesota, New Jersey and Maryland.

by Luis Rijo

Audio - Jun 30, 2025 SiriusXM launches dedicated 24/7 wrestling audio channel starting July 1

SiriusXM announces Pro Wrestling Nation 24/7 on channel 156 with multi-year LaGreca deal and celebrity host lineup.

by Luis Rijo

Search - Jun 30, 2025 Google opens gambling advertising in Ukraine from July 14

Google opens Ukraine gambling ads July 14, 2025 with state licensing requirements for operators

Google expands gambling ads to Ukraine requiring state licensing and certification for online operators.

by Luis Rijo

Data - Jun 30, 2025 Adsquare launches attribution dashboard with real-time insights

Real-time Adsquare Attribution Dashboard showing store visit tracking, foot traffic analytics and map

Location intelligence platform introduces comprehensive measurement hub for programmatic campaigns with advanced control condition methodology.

by Luis Rijo