Google Analytics launches Realtime Pages report
Discover how Google Analytics' new Realtime pages report provides instant visibility into user activity, enhancing decision-making for businesses.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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Previous Posts-
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Google Ads expert analyzes Video Action campaign shift to Demand Gen
Thomas Eccel breaks down the upcoming shift to Demand Gen campaigns, highlighting key benefits and potential drawbacks for advertisers.
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Google Ads announces 11-year data retention policy
Google's 11-year data retention policy for Ads reporting takes effect November 2024, impacting long-term analytics capabilities.
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Google Tag Manager: New diagnostics for data gaps and tag placement
Google introduces "Tag has stopped sending data" and "Tag found too low on page" diagnostics to improve measurement accuracy.
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Google Tag Manager debuts First-party Mode Beta with Cloudflare Integration
New feature promises improved measurement signals and data durability through first-party infrastructure integration with Cloudflare.
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Google AI links ex-employee's number to company
AI error connects former Funcom artist's phone to corporate office, sparking privacy concerns and potential GDPR issues.
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YouTube enhances Shorts experience with templates and customization options
YouTube introduces Shorts templates, landscape mode for Studio mobile, and new features to enhance creator and viewer experience.
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Google unveils new Verification Requirements for Financial Advertisers
Google introduces stricter verification for financial services ads in Ireland, New Zealand, South Korea and Thailand starting November 2024.
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DOJ weighs forcing Google breakup in Antitrust showdown
Justice Department outlines potential breakup of Google's search business following landmark antitrust ruling, raising questions about innovation and competition in the digital age.
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Google Ads introduces Negative Keywords in Keyword Planner
New feature allows advertisers to easily exclude irrelevant search terms when researching keywords for ad campaigns.
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Google Merchant Center announces integration with Amazon MCF for retailers
New integration aims to boost visibility and sales for online retailers using Amazon Multi-Channel Fulfillment on Google's platform.
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Google launches AI-powered Video Generation in Product Studio
Google introduces AI-driven video creation tools in Product Studio, revolutionizing e-commerce marketing for US merchants.
