Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9628 Articles

Data - Mar 27, 2025 Advocate General sides with WhatsApp in landmark EDPB accountability case

Flow diagram showing the GDPR enforcement process with WhatsApp, Irish DPC, EDPB, and the legal challenge question.

Crucial ruling could reshape how data protection decisions can be challenged across the EU.

by Luis Rijo

DOOH - Mar 27, 2025 Zürich parliament votes to restrict advertising in public spaces

Zürich bans digital advertising displays with narrow 58-57 vote, restricting commercial signs in public spaces.

Digital screens to be banned and commercial advertising reduced in move that divides city's politicians and businesses.

by Luis Rijo

Data - Mar 27, 2025 Proton VPN and Vivaldi browser form strategic privacy partnership

The image showcases Proton VPN and Vivaldi logos representing their European privacy partnership with key benefits listed below.

Collaboration between European tech companies aims to provide users with enhanced digital privacy tools in an increasingly surveillance-based online environment.

by Luis Rijo

Search - Mar 27, 2025 Google's shift away from web traffic

Key quotes from Google's Head of Search revealing the company's vision for an ambient search future

Major changes in search reshape the digital landscape as AI transforms user experience.

by Luis Rijo

Search - Mar 27, 2025 Google expands AI Overviews to more European markets

Google's AI-generated search results now available in nine European countries.

by Luis Rijo

Display - Mar 27, 2025 Digital ad libraries addresses industry transparency demands

Major platforms provide centralized repositories as advertising oversight intensifies.

by Luis Rijo

Retail - Mar 27, 2025 Otto Group's dual role with Temu deliveries amid e-commerce challenges

Stacked packages in a logistics center highlight Otto's dual role with Temu deliveries amid e-commerce growth.

The German retail giant criticizes Chinese competitors while its logistics subsidiary benefits from their growth.

by Luis Rijo

Data - Mar 27, 2025 Utiq's Adobe integration enhances advertising performance across browsers

Partnership logos showcasing Adobe, iq digital and GroupM collaboration on privacy-first advertising solution

Data-driven advertising solution delivers significant improvements in non-Chrome environments.

by Luis Rijo