Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]
Netflix receives patent for technology that customizes video trailers by aligning content segments with music and user preferences.
New research highlights challenges in regulating AI systems that can perform multiple functions, calling for adaptable oversight methods.
Analysis shows Google's helpful content update limits visibility for original reporting, even when stories are widely cited by major media outlets.
Major digital out-of-home advertising partnership announced today adds 870 screens across premium office locations in Europe.
Disney's new data platform Compass aims to streamline campaign management with unified first-party data access and measurement tools.
New program enables real-time bidding for live streaming inventory through partnerships with major ad tech platforms.
Social platform introduces advertising format for Ask Me Anything sessions, aiming to streamline brand-community interactions.
Historic merger combines two leading visual content companies with expected annual cost synergies of $150-200 million by year three.
