Announcement

Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in As Seen on Tubes. Reach out via [email protected]

Luis Rijo's Work 9230 Articles
Retail   -   Feb 07, 2026 Amazon speeds past 13 billion same-day deliveries as Prime members save 64 trips to stores
Amazon Prime Delivery

Amazon delivered 13 billion items the same or next day globally in 2025, saving Prime members an average of $550 on delivery and 64 physical store trips annually.

by Luis Rijo
AI   -   Feb 07, 2026 Google exposes the uncomfortable truth about "fake" AI agents
Fake AI agent

Google's 64-page technical guide reveals that most marketed AI agents are simple prompt chains, not production-ready autonomous systems built with proper monitoring and reliability frameworks.

by Luis Rijo
Video   -   Feb 07, 2026 Vevo's attention-guaranteed advertising could change how brands buy music video inventory
Vevo announced a partnership with attention measurement company Adelaide to introduce Attention Guaranteed

Music video network combines AI targeting with guaranteed attention scores, offering marketers certainty in an era where impression counts no longer suffice.

by Luis Rijo
Video   -   Feb 07, 2026 Amazon's ad revenue hits $21.3B as Prime Video reaches 315M viewers
Prime Video streaming ads display with programmatic data analytics showing Amazon's advertising growth

Amazon advertising revenue surged 23% to $21.3 billion in Q4 2025, driven by Prime Video's 315 million global viewers and accelerating demand-side platform growth across streaming inventory.

by Luis Rijo
Retail   -   Feb 07, 2026 Amazon's AI shopping assistant drove $12 billion in sales for 2025
Amazon's Rufus AI assistant answering customer delivery questions on mobile shopping app interface

Amazon's Rufus AI shopping assistant reached 300 million users and generated $12 billion in incremental sales in 2025, exceeding earlier projections.

by Luis Rijo
Retail   -   Feb 07, 2026 Valentine's Day spending hits record $29.1 billion as pet gifts surge
Golden retriever with bow tie, roses, and jewelry symbolizing Valentine's Day pet spending surge

Americans plan to spend a record $199.78 per person on Valentine's gifts in 2026, with pet spending reaching $2.1 billion as consumers expand celebrations.

by Luis Rijo
AI   -   Feb 07, 2026 IAB CEO reveals how 30 years transformed $260M into $300B industry
IAB CEO David Cohen discusses 30 years of digital advertising growth at New York Stock Exchange

Interactive Advertising Bureau's Cohen says AI agents rewrite every rule after three decades of explosive digital advertising expansion.

by Luis Rijo
AI   -   Feb 07, 2026 Google's Discover update raises discrimination concerns as OpenAI tests ads
Google's Discover update filters content as AI platforms compete for advertising dominance

Search volatility intensified during the first week of February 2026 as Google deployed a Discover-specific update prioritizing local content, while OpenAI began accepting advertisers for ChatGPT placements at premium rates exceeding typical social media inventory.

by Luis Rijo
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Great! You've successfully signed up.
Great! You've successfully signed up.
Welcome back! You've successfully signed in.
Success! You now have access to additional content.