Samsung Electronics this week announced that it has recently finished implementing its SMART Signage at the new Istanbul Airport. The project was completed by a technical team of 28 in 45 days, with the help of B.T. Global, specialized in digital signage, security, data storage, and IT services.
Samsung says Media Port Istanbul, the operator of the Istanbul Airport Digital Advertisement, entrusted Samsung to provide the digital signages inside the airport, highlighting the “importance of integrating cutting-edge technology systems with an elegant design of displays.”
According to Samsung, the project included nearly 700 Samsung SMART LCD and LED Signage, including LED displays covering a total of 1,012 square meters. The total surface area of the LED displays is equivalent to that of 2.5 basketball courts.
Samsung’s LED signage will welcome visitors who enter Istanbul Airport with two giant 193-sqm LED screens at the international departure gate near the hotel area and the front office. Passengers will also encounter Samsung LED signage from arrival halls and baggage claim areas to check-in areas, passport control, and lounges.
“Samsung’s brand reliability as a global display business leader was one of the most important considerations when determining who would manage this important project since it had to be executed with precision in such a short period of time,” said Kadri Samsunlu, Chief Executive Officer of Istanbul Grand Airport (IGA). “We appreciate the quality of Samsung’s cutting-edge technology together with Media Port Istanbul’s market experience for our new Istanbul Airport to take one step further to grow as a major travel hub.”