Marketing Automation: Technekes Collaborates with Oracle

acle Maxymiser and other platforms, Technekes has also expanded its team to provide additional services to current and new customers.

“Working closely with Oracle enables us to have great conversations as we expand our footprint into new and larger opportunities,” said Steve Amedio, president and COO at Technekes. “In particular, we see great alignment with Oracle Marketing Cloud, making it easy to customize, integrate and deploy campaigns for our B2B clients.”

Cross-channel marketing can allow businesses to reach the right person with the right message at the right time, by drawing on a variety of marketing channels, including direct mail, email, telephone, mobile messaging, online service and social media.

“Formalizing our marketing automation service by collaborating with Oracle Marketing Cloud allows us to enhance the cross-channel campaigns we provide for our B2B clients,” said Amedio. “This alignment will benefit all three parties – clients, Oracle and Technekes – and we look forward to working together.”