Spotify's Prompted Playlist adds podcasts for Premium users in seven markets
Spotify expanded Prompted Playlist on April 7 to include podcasts for Premium users across the US, UK, Canada, Ireland, Australia, New Zealand, and Sweden.
PPC Land
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Code3 and Tracer unify agency data, cutting reporting hours by 40%
Tracer and Code3 unified media, sales, and financial data into one system, slashing reporting hours by 40% and accelerating billing workflows by over 300%.
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YouTube Premium raises US prices by up to $4/month starting June 2026
YouTube Premium raises US prices by up to $4/month in April 2026, with the individual plan climbing to $15.99 and the family plan reaching $26.99 monthly.
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Spotify gives all users video on/off switch starting this month
Spotify today announced new video controls rolling out globally, letting Premium, Basic, and free-tier users toggle Canvas visuals and podcast videos through Settings.
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Joybuy is quietly winning Google Shopping auctions while European CPCs shift
Joybuy entered EU Google Shopping in March 2026, outranking rivals faster than Temu did. Meanwhile, smec data shows Shopping CPC up 10% YoY and conversions crashing.
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DV360 gets new reach overlap dimensions and instant inventory reports
Google today announced upcoming Display & Video 360 updates adding campaign-level reach overlap dimensions and instant access to Inventory Availability reports, estimated for April 2026.
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xAI sues Colorado to block AI bias law, claiming First Amendment violations
xAI filed a federal lawsuit today against Colorado to block SB24-205, an AI bias law set to take effect June 30, 2026, asserting First Amendment violations.
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AI Digital relaunches Elevate to fight black-box programmatic chaos
AI Digital relaunched its Elevate platform on April 7, 2026, offering agencies a vendor-neutral AI intelligence layer across 12+ DSPs and 15+ data partners.
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LiveRamp and Akkio team up to bring conversational AI into marketing measurement
LiveRamp and Akkio partnered on April 7, 2026, to embed Akkio's AI chat engine into LiveRamp's measurement reports, enabling natural-language data queries for marketers.
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In-store media's measurement problem is not what you think
ISM and Catalyst Media Consulting release a framework called Shopper Purchase Rate that replaces digital attribution with product movement metrics for in-store retail media.
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Google AdSense to auto-enroll publishers in consent optimization
Google AdSense will auto-activate consent message optimization for EEA publishers on May 7, 2026, unless publishers opt out within the 30-day review window.
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NYT and Guardian win big as Google's March 2026 core update wraps
SISTRIX data shows nytimes.com and theguardian.com as top winners in Google's March 2026 core update, while usnews.com and finance.yahoo.com fell sharply in VI.
