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Explore built-in and user-defined variables in Google Tag Manager for enhanced web tracking and analysis.
by Luis Rijo
Google reports minor attribution problem for some Ad Manager users, affecting limited Private Auction impressions in reporting data. Updates expected.
by Luis Rijo
Roku introduces a self-service platform for CTV ads, offering performance-focused tools and Shopify integration for marketers.
by Luis Rijo
Microsoft Clarity integration with HubSpot recognized as crucial tool for marketers, offering enhanced user insights and streamlined workflows.
by Luis Rijo
New 'Hype' tool on YouTube allows viewers to promote videos from smaller channels, aiming to increase discoverability.
by Luis Rijo
YouTube launches Communities, a dedicated space for creators and fans to interact beyond video comments, set to expand in 2025.
by Luis Rijo
YouTube introduces AI tools for video generation, content ideation, and community engagement to empower creators and viewers.
by Luis Rijo
Collaboration aims to enhance Yahoo's email marketing and audience targeting using Zeta's AI platform for improved engagement.
by Luis Rijo
Explore built-in and user-defined variables in Google Tag Manager for enhanced web tracking and analysis.
by Luis Rijo
Norwegian DPA warns Schibsted's 39-krone privacy fee could harm vulnerable users and raises GDPR consent questions across Aftenposten, VG, Bergens Tidende.
X has started a phased rollout of a fully rebuilt Ads Manager in April 2026, powered by AI retrieval and ranking systems built by xAI, promising higher ROI.
Alphabet Q1 2026: Google Network revenue dropped 4% to $6.97B as AI search features accelerate a structural shift of traffic away from the open web publishers.
VIOOH partners with We OOH to put 320 Brazilian DOOH screens and 1.3 billion monthly impressions into programmatic reach across 16 major Brazilian cities.
Google AdSense vignette ads can trigger the back-button hijacking it now penalizes in organic search results from June 15, exposing publishers to dual risk.
IAS launched Total TV on April 27, 2026, giving advertisers show, genre, and rating data across Disney, NBCUniversal, Paramount, and Prime Video CTV inventory.
Google admitted Polymarket gambling bets appeared in Google News by mistake, exposing a wider debate on prediction markets, insider trading, and user losses.
Meta rolled out a no-cost, one-click Conversions API setup for web, creating a server-side connection alongside the Meta Pixel with automatic deduplication.
Explore built-in and user-defined variables in Google Tag Manager for enhanced web tracking and analysis.
by Luis Rijo
Google reports minor attribution problem for some Ad Manager users, affecting limited Private Auction impressions in reporting data. Updates expected.
by Luis Rijo
Roku introduces a self-service platform for CTV ads, offering performance-focused tools and Shopify integration for marketers.
by Luis Rijo
Microsoft Clarity integration with HubSpot recognized as crucial tool for marketers, offering enhanced user insights and streamlined workflows.
by Luis Rijo
New 'Hype' tool on YouTube allows viewers to promote videos from smaller channels, aiming to increase discoverability.
by Luis Rijo
YouTube launches Communities, a dedicated space for creators and fans to interact beyond video comments, set to expand in 2025.
by Luis Rijo
YouTube introduces AI tools for video generation, content ideation, and community engagement to empower creators and viewers.
by Luis Rijo
Collaboration aims to enhance Yahoo's email marketing and audience targeting using Zeta's AI platform for improved engagement.
by Luis Rijo