Travel industry in recovery mode
eMarketer predicts that the digital travel ad spend will rise 15.3% to $3.74 billion.
eMarketer predicts that the digital travel ad spend will rise 15.3% to $3.74 billion.
Retail News
From August 2021, merchants only have to list a minimum of one piece of contact information on their site.
Audio News
Spotify this month expanded Spotify Audience Network to Australia, Canada, and the United Kingdom.
Video News
Teads is a major global player in video outstream format.
Display News
71% of the app developers believe that less than 50% of the iOS inventory will have the IDFA available.
The lawsuit is focused on exclusionary contracts for the Google Play Store.
Advertisers can also use signals like device info, time, location, and content to infer the gender and age of the audience, the handbook shows.
Audio News
The study was carried out by Red C Research in June 2021.
Video News
Nearly half of American TV viewers are cordless.
Social News
TikTok says over 60% of people who received the first warning for violating the guidelines did not have a second violation.
Social News
TikTok's false positive rate for automated removals is 5%.
DOOH News
IAB Australia this month revealed that almost one-quarter of Australian agencies traded DOOH inventory programmatically for the first time during 2020.
Search News
Multimedia Ads are a new responsive ad format that combines images, headlines, and descriptions.
MOLOCO Studio is composed of a multi-disciplinary team including data scientists, graphic designers, and campaign strategists.
Data News
iOS will be released this year, in the fall.
Solimar it's the new trading platform of The Trading Desk.