Connect with us

Sizmek is retiring the Rocket Fuel brand

Programmatic

Sizmek is retiring the Rocket Fuel brand


Like PPC Land? Subscribe our free email newsletter. Follow us in Google News, in Twitter or in Apple News.

Sizmek today announced its retiring the Rocket Fuel brand. This announcement “signifies the unification of both brands under the Sizmek identity and signals the first step towards a unified platform.”



“Sunsetting the Rocket Fuel brand reduces distraction in the industry, and gives us the opportunity to go to market with one brand, one voice, and one identity—all centered in one powerful and well respected Sizmek brand,” said Eric Duerr, Chief Marketing Officer of Sizmek.

Sizmek acquired Rocket Fuel in July, this year.

To Top