Smart: Malgorzata Kmieciak appointed as country manager for Central and Eastern Europe

This month, Smart has appointed Malgorzata Kmieciak as Country Manager of its business and sales operations in Central and Eastern Europe (CEE). Kmieciak joins Smart from Adform, where she was Sales Manager. Prior to that, she was in a similar role at Google.

Kmieciak has over 10 years of sales experience consulting on ad technology and digital solutions for key media agencies and direct clients. In her new role, Kmieciak will oversee the planning, development, and implementation of Smart’s sales strategy across the CEE region.

Kmieciak started earlier this month and is based in Warsaw. She reports directly to Sylvain Piquet, Chief Revenue Officer, Smart, who is based in London, UK.

“Central and Eastern Europe is a vast and important media market as we continue to observe an increasing demand for cutting-edge solutions which promote the growth of digital advertising. We are delighted to have Malgorzata leading our business in the market, especially given her proven track record and strong industry relationships, which will help drive our clients’ success,” said Piquet.