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Marketing News   -   Feb 20, 2018 New Google Pay app allows payments via Chrome or via the Assistant

Google rolled out today a new Google Pay on Android that brings Google Pay to all Google products, including Chrome and Google Assistant. Google objective is that users have a consistent checkout experience using the cards saved in Google Account. Gerardo Capiel, Product Management Director of Consumer Payments, and Varouj

by Luis Rijo
Marketing News   -   Jan 26, 2018 Alexa and Echo devices now available in Ireland via amazon.co.uk

Amazon announced that Alexa, the personal assistant behind Amazon Echo and other third-party Alexa-enabled devices, is coming to Ireland. Since January 25th, Irish customers can purchase Amazon Echo, Echo Plus and Echo Dot from Amazon.co.uk. Amazon says that "this launch opens up new opportunities for Alexa developers

by Luis Rijo
Marketing News   -   Dec 04, 2017 Digital investment will exceed traditional TV in seventeen markets by 2018

GroupM revealed today ad growth predictions for 2018 and Digital investment growth is expected at 11.5% in 2017 and 11.3% next year; its share will increase from 34.1% this year to 36.4% in 2018. Excluding China, digital's growth is moderated a bit: 10.6%

by Luis Rijo
Marketing News   -   Sep 28, 2017 Google Shopping: comparison service will compete with rivals for the right to appear on search

After being fined by the European Union with 2,42 billion euros, Google is changing their comparison shopping service in EEA countries where Shopping ads are available: Austria, Belgium, Czech Republic, Denmark, France, Germany, Italy, Ireland, Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland, United Kingdom. The difference is that Google

by Luis Rijo
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