Ireland fines Google €403m over location data flagged in 2018
Ireland's DPC fined Google €403m over location data used in ads, as the EU Council drafts a legitimate-interest basis for AI training with no right to object.
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Microsoft measured Copilot cutting publisher clicks by up to 94%
Microsoft's own data shows Copilot cut publisher click-through up to 94%, as the Ninth Circuit narrowed DMCA claims and a judge balked at TikTok's $100m deal.
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What ad tech left unsaid this month: courts, platforms, metrics, deals
Redacted lawsuits, a sealed monopoly opinion and unaudited measures marked September, from Amazon's blacked-out surcharge to YouTube data no brand can verify.
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German court ends Meta's hosting shield, 250,000 euros per fake ad
Frankfurt ruled Meta's ad auction ends its hosting defence at 250,000 euros per breach, LinkedIn faces antitrust class action, and streamers built a D.C. lobby.
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Google drops free shopping listings across Europe in two days
Google dropped free shopping listings across the EEA under the DMA, Ezoic cut 25% of its display impressions, and Infillion acquired Foursquare's location data.
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Sam's Club targets 800,000 households it predicts will buy in 12 months
Sam's Club Connect ad targeting predicts buyers 12 months ahead at 94% accuracy, Walmart opens marketplace data, and Axios sells feeds built for AI models.
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Google faces six-year worldwide ad tech decree instead of AdX sale
Publishers get Prebid access to AdX bids within 15 months, while DV360 escapes any curbs. Both sides must file one joint final judgment by October 2, 2026.
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Chrome now measures ad load on every website and publishes the data
Chrome adds ad count, density and weight metrics to its CrUX report, giving buyers a Google-defined measure of publisher ad load, with no thresholds set yet.
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PatientPoint puts 145,000 ad screens inside 32,000 doctors' offices
PatientPoint runs 145,000 ad screens in 32,000 US medical offices as point-of-care pharma spend passes $1.2bn, while car and game ad surfaces lack measurement.
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Ninth Circuit frees Perplexity's shopping agent from Amazon's hacking claim
Ninth Circuit vacated Amazon's injunction against Perplexity's Comet agent, ruling the user does the accessing, as Google starts paying publishers per AI use.
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LG televisions map the home network and send 4GB of viewing data a month
LG televisions mapped 38 devices on one test network and send about 4GB of content recognition data a month, as California starts fining platforms per child.
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One LG TV mapped 38 devices on the network it was plugged into
Fingerprints from the same set ran to 4GB a month, feeding a dataset media buyers already transact against. Whether that consent design survives is now open.
