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TVSquared

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  • 1 min read

    TVSquared raises another $8 Million to accelerate its market expansion

    Luis Rijo
    • • London • Los Angeles • Munich

    TVSquared raised another $8 million in funding to support and accelerate its market expansion. To date, equity funding totals more than $21 million. The latest round was led by private equity partnership, West Coast Capital, and supported by existing investors, including the Scottish Investment Bank. TVSquared makes TV a performance-

  • 1 min read

    Adobe Advertising Cloud connects search with tv spots using TVSquared

    Luis Rijo
    • • Todd Gordon • TVSquared

    TVSquared has been chosen by Adobe Advertising Cloud to provide same-day TV analytics and optimization insights for its clients, today announced the company. Adobe Advertising Cloud have now performance analytics, online attribution for cable, local and national TV buys, and the ability to sync TV spots with paid search.