Accenture acquires Shackleton
Accenture has acquired the Spanish brand communications agency Shackleton, the company announced today. Shackleton is headquartered in Madrid with offices in Barcelona and Santiago, Chile.
Accenture has acquired the Spanish brand communications agency Shackleton, the company announced today. Shackleton is headquartered in Madrid with offices in Barcelona and Santiago, Chile.
According to Accenture, Shackleton will become part of Accenture Interactive and will design, build and run brand experiences for clients in Spain, and Latin America.
Financial terms of the transaction were not disclosed. The acquisition is part of a series of moves from Accenture Interactive, including the recent acquisitions of Kolle Rebbe (Germany), Hjaltelin Stahl (Denmark) and Storm Digital (Netherlands), Droga5 (US and UK).
Shackleton was founded in 2004 and has won 35 Cannes Lions. Shackleton employs 160 professionals who will become part of Accenture Interactive.
“While Accenture Interactive already works for many leading brands in Spain and Latin America, we know that expanding our portfolio of creative services will allow us to deliver the very best and most innovative experiences for our clients and help them bring their ideas to life in newer, better ways,” says Juan Pedro Moreno, head of Accenture Spain, Portugal and Israel.
PPC Land is an international news publication headquartered in Frankfurt, Germany. PPC Land delivers daily articles brimming with the latest news for marketing professionals of all experience levels.
Subscribe to our newsletter for just $10/year and get marketing news delivered straight to your inbox. By subscribing, you are supporting PPC Land.
You can also follow PPC Land on LinkedIn, Bluesky, Reddit, Mastodon, X, Facebook, Threads, and Google News.
Know more about us or contact us via info@ppc.land
Our latest marketing news:
- Amazon launches Target Promotion for Sponsored Products advertisers
- Amazon Prime Video secures landmark NBA and WNBA broadcasting rights deal
- FTC Warns: Hashed data not anonymous, companies risk deceptive practice claims
- Taboola unveils AI-powered solution to boost publisher traffic amid digital shifts
- Meta tackles Nigerian financial Sextortion Scams in massive account purge
- FTC launches probe into surveillance pricing practices of eight companies
- Location-based advertising: revolutionizing digital marketing strategies
- Reddit's exclusive Search Deal with Google raises concerns over AI Data
- Netflix surges in Nielsen rankings, streaming dominates TV consumption
- Kargo and TikTok partner to enhance offline sales insights for advertisers