BCN and Kleinanzeigen bet on Trade Desk tech to fight walled gardens
BCN and Kleinanzeigen integrate European Unified ID and OpenPath to strengthen German open web advertising through privacy-compliant identity and direct supply paths.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
Posts
Previous Posts-
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Google's ads chief reveals when agentic commerce actually gets personal
Vidhya Srinivasan on eliminating choice between speed and certainty in shopping, plus her five-point playbook for leading through AI transformation.
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Google unveils shopping ads in AI Mode, doubling down on conversational commerce
Google introduces shopping ad format in AI Mode on February 11, 2026, as VP Vidhya Srinivasan positions agentic commerce and Gemini-powered tools as defining marketing trends.
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Recipe creators prove Google's AI generates dangerous "Frankenstein" dishes
Inspired Taste bakes AI-generated key lime pie on February 11 to expose how Google's algorithms create inaccurate recipes while stealing brand names and photos from publishers.
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AppLovin delivers $1.66B quarter as AI models power 66% revenue surge
AppLovin reports Q4 earnings of $3.24 per share on $1.66 billion revenue with 84% EBITDA margins, demonstrating rare combination of hyper-growth and profitability.
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Criteo's retail media gamble backfires as client cuts erase year of growth
Advertising platform faces $75 million revenue headwind in 2026 after major retailers slash managed services.
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Proxy advisors back Criteo's escape from France ahead of shareholder vote
Glass Lewis and ISS recommend shareholders approve Criteo's Luxembourg redomiciliation before February 27 vote, advancing cross-border conversion plans.
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Amazon forces resellers to abandon manufacturer barcodes in March
Amazon will require resellers to apply Amazon-specific labels on all FBA inventory starting March 31, 2026, ending manufacturer barcode eligibility
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Spotify engineers haven't coded since December as AI transforms development
Streaming giant reports developers using Claude exclusively while hitting record 751M users and €701M operating income.
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Dentsu abandons international sale, appoints Japan chief as global CEO after $2.18 billion loss
Dentsu names Takeshi Sano as global CEO while scrapping sale of international operations after recording $2.18 billion loss driven by goodwill impairment charges.
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Europe's privacy watchdogs reject Commission's plan to narrow GDPR protections
European data protection authorities strongly oppose proposed GDPR changes in Digital Omnibus, warning modifications would weaken privacy rights rather than simplify compliance.
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EU watchdog tightens grip on data privacy officers with dismissal veto power
European Data Protection Supervisor establishes binding framework requiring prior consent for dismissing data protection officers across EU institutions.
