Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]
Stripe CEO reveals US software startups now grow significantly faster than European peers since mid-2023, driven by faster technology adoption patterns.
by Luis Rijo
ACCC announced Black Friday enforcement sweep on November 10 targeting misleading pricing claims including countdown timers, site-wide sales exclusions, and strikethrough prices.
by Luis Rijo
LiveRamp transferred the User Context Protocol to IAB Tech Lab on November 3, enabling standardized embedding exchanges between autonomous advertising agents.
by Luis Rijo
Amazon filed federal lawsuit against Perplexity on November 4, 2025, alleging the AI startup's Comet browser violated computer fraud laws through unauthorized access.
by Luis Rijo
Fifteen specialized streaming platforms across genres establish Beyond Mainstream alliance to advocate for proportionate regulatory treatment and content access.
by Luis Rijo
Podcast advertising spending surged 26% year-over-year in Q3 2025, with Gaming industry spending jumping 59% and 1,689 new brands entering the channel for the first time.
by Luis Rijo
Amazon charges $1,400 annual subscription plus monthly fees for Selling Partner API access starting January 2026, ending decades of free service.
by Luis Rijo
Research demonstrates semantic similarity method enables language models to simulate consumer surveys with unprecedented fidelity while cutting billions in research costs.
by Luis Rijo