Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9359 Articles

Display - Nov 11, 2025 Index Exchange files antitrust lawsuit against Google over ad tech monopoly

Index Exchange sues Google over ad tech monopoly following April 2025 antitrust ruling.

Index Exchange filed federal lawsuit Nov. 10 seeking damages for Google's decade-long manipulation of ad exchange markets through First Look, Last Look, and Project Poirot.

by Luis Rijo

Audio - Nov 11, 2025 StackAdapt integrates iHeartMedia broadcast radio into programmatic platform

StackAdapt adds AM/FM broadcast radio inventory to its programmatic platform through iHeartMedia integration, enabling unified audio campaign management.

by Luis Rijo

Display - Nov 11, 2025 Microsoft Advertising requires Clarity for third-party publishers

Microsoft Advertising mandates Clarity installation across all third-party publishers starting immediately, filtering non-compliant traffic as nonbillable.

by Luis Rijo

AI - Nov 10, 2025 German court rules AI voice cloning violates personality rights

Berlin court ordered YouTuber to pay €4,000 for using AI-generated voice clone of professional voice actor without consent in commercial videos.

by Luis Rijo

Retail - Nov 10, 2025 Retail sales grow 5% in October as consumers prepare for holidays

October retail sales increased 0.6% month-over-month and 5% year-over-year, showing momentum ahead of the 2025 holiday season when spending should exceed $1 trillion.

by Luis Rijo

AI - Nov 10, 2025 AI agents complete human work 88% faster but with significant quality gaps, new study finds

Research comparing workflows of 48 human workers and 4 AI agent frameworks across 16 tasks reveals agents complete work 88.3% faster at 90-96% lower cost, but struggle with quality.

by Luis Rijo

AI - Nov 10, 2025 Google Cloud releases comprehensive agentic AI framework guideline

Google Cloud AI team published 54-page technical document outlining five-level architecture for autonomous AI agent systems in November 2025.

by Luis Rijo

Social - Nov 10, 2025 Australia implements world's strictest social media ban for under-16s

Australia bans social media for children under 16 starting December 10, 2025, affecting Facebook, Instagram, TikTok, YouTube, Reddit, and Kick, with platforms facing $49.5M fines.

by Luis Rijo