Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9369 Articles

Retail - Oct 22, 2025 Amazon extends holiday return window through January 2026

Amazon fulfillment center processing holiday returns with extended January deadline

Amazon announced October 14 that holiday purchases from November 1 through December 31, 2025 can be returned until January 31, 2026, affecting FBA sellers' cash flow.

by Luis Rijo

Data - Oct 22, 2025 Aquila partners with Samba TV for streaming measurement capabilities

Aquila integrates Samba TV streaming data with Google, Meta, Amazon, and TikTok platforms to deliver advertiser-owned cross-platform measurement launching 2026.

by Luis Rijo

Video - Oct 22, 2025 Taboola and Paramount launch CTV performance tool for small businesses

Taboola partners with Paramount to extend connected TV advertising impact across open web, introducing Performance Multiplier solution for small business marketers.

by Luis Rijo

Video - Oct 22, 2025 Netflix ad revenue reaches $11.5B in Q3 despite margin challenges

Netflix Q3 2025: $11.5B revenue, 28% margin, 2x ad growth - earnings visualization

Netflix reported $11.51B revenue for Q3 2025 with advertising business on track to double annually, though Brazilian tax dispute reduced operating margin to 28% from expected 31.5%.

by Luis Rijo

Search - Oct 22, 2025 Yelp expands AI features with assistant, menu vision, and call answering tools

Yelp's new project management interface showing active, planned, and archived service requests across desktop and mobile platforms.

Yelp's October 21, 2025 product release introduces conversational search, automated business communications, and augmented reality menu scanning across more than 35 features aimed at streamlining local business discovery.

by Luis Rijo

AI - Oct 22, 2025 ChatGPT Atlas browser raises security concerns

OpenAI's new Chromium-based browser draws criticism for replicating Perplexity Comet design while vulnerability research exposes risks.

by Luis Rijo

Search - Oct 22, 2025 Google allows melatonin supplement ads in Germany, France and Spain

Melatonin supplement bottle on nightstand with moon symbol for sleep support and wellness advertising

Google updates policy in November 2025 to permit dietary supplement melatonin ads in Germany, France and Spain. Prescription products remain prohibited.

by Luis Rijo

Data - Oct 21, 2025 Amazon outage breaks the internet: Snapchat, Fortnite, banks go dark

A single technical failure at Amazon Web Services knocked out 142 platforms for 15 hours, affecting millions of users and costing businesses billions in lost revenue on October 19-20, 2025.

by Luis Rijo