Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9399 Articles

Data - Oct 02, 2025 Ziff Davis acquires two companies in third quarter 2025

Ziff Davis completed acquisitions of Semantic Labs and Etrality in Q3 2025, expanding its cybersecurity, martech, and connectivity offerings for customers.

by Luis Rijo

Video - Oct 02, 2025 Smartly names three executives to leadership team

Smartly appointed Maxwell Tang, Melissa Yang, and Julie Green to senior leadership positions as the advertising technology company expands its focus on artificial intelligence.

by Luis Rijo

Video - Oct 02, 2025 AudienceProject launches direct Netflix integration for campaign measurement

AudienceProject and Netflix logos announce independent measurement integration across Europe

AudienceProject introduces independent audience measurement for Netflix campaigns across five European markets, enabling cross-media campaign analysis.

by Luis Rijo

Search - Oct 02, 2025 Google introduces message asset requirements for ads

Google announced new message asset requirements on September 30, 2025, with enforcement beginning October 30, affecting Search and Performance Max campaigns.

by Luis Rijo

Display - Oct 01, 2025 Google updates YouTube and Discover ad requirements for clarity

Google clarifies YouTube ad rules without changing enforcement scope or restrictions.

Google reorganized its YouTube and Discover Feed ad requirements on September 30, 2025, without changing enforcement scope or introducing new restrictions.

by Luis Rijo

AI - Oct 01, 2025 Brave launches Ask Brave, combining search and AI chat in single interface

Brave Ask interface showing AI-generated answer about influential speeches with source links

Brave announced Ask Brave on September 29, 2025. The system merges search with AI chat, delivering 15 million daily AI answers across all browsers at no cost.

by Luis Rijo

Data - Oct 01, 2025 Zeta Global to acquire Marigold's enterprise business for $325 million

Zeta Global announced the acquisition of Marigold's enterprise software business for up to $325 million, expanding its enterprise client base with over 100 brands.

by Luis Rijo

AI - Oct 01, 2025 Amazon announces four new Echo devices with custom silicon for Alexa+

Amazon Echo Studio and Echo Dot Max with custom AZ3 silicon and blue light ring on wood surface

Amazon unveiled four Echo devices on September 30 with custom AZ3 and AZ3 Pro silicon chips, Omnisense sensor platform, and integrated Alexa+ access for customers.

by Luis Rijo