Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9409 Articles

AI - Sep 25, 2025 LeCun calls auto-regressive LLMs "doomed" at NYU seminar

Yann LeCun presents JEPA architecture to packed NYU audience, criticizing current LLM approaches Sept 10

Meta Chief AI Scientist Yann LeCun declared auto-regressive LLMs "doomed" at NYU seminar September 10, presenting JEPA as superior alternative to current AI approaches.

by Luis Rijo

Video - Sep 25, 2025 Amazon launches Commitments Hub for publisher spend management

Amazon DSP introduces centralized platform for tracking spending agreements across global markets, addressing advertiser pain points with automated tools and API integration.

by Luis Rijo

AI - Sep 25, 2025 Technical guide emerges for building functional AI marketing agents

Step-by-step framework addresses common development challenges in autonomous marketing automation through proven methodologies shared by developer community.

by Luis Rijo

Audio - Sep 24, 2025 SiriusXM launches dedicated Taylor Swift channel ahead of new album

SiriusXM's 24/7 Taylor Swift channel debuts September 20, targeting 160 million subscribers with strategic celebrity-driven content programming thirteen days before "The Life of a Showgirl" release.

by Luis Rijo

Video - Sep 24, 2025 Polish viewers maintain steady television habits amid streaming fluctuations

Polish television viewing averaged 3 hours 31 minutes daily in August 2025, while streaming captured 9.7% share after July's historic peak, with sports events driving traditional TV engagement.

by Luis Rijo

Data - Sep 24, 2025 Austrian data protection authority cuts operations amid budget constraints

Austrian data protection authority announces major operational cuts starting July 2025 as budget pressures force staff reductions and limit enforcement.

by Luis Rijo

Search - Sep 24, 2025 Google launches Search Live for voice and camera queries

Google opens interactive voice and camera search to all U.S. users, enabling real-time visual troubleshooting and hands-free assistance through mobile devices.

by Luis Rijo

Data - Sep 24, 2025 DDV360 releases Structured Data Files v9.1 update

Structured Data Files v9.1 brings targeted configuration changes for Demand Gen campaigns and updates resource-level targeting options across Display & Video 360.

by Luis Rijo