Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9775 Articles

Social - May 12, 2026 OnlyFans opens sports, comedy and podcast pages at OMR Hamburg 2026

OnlyFans CEO Keily Blair launched dedicated pages for sports, comedy, and podcasts on May 7, 2026, at OMR Hamburg, spotlighting over 285 professional athletes.

by Luis Rijo

AI - May 11, 2026 StackAdapt joins ChatGPT ad pilot - what it means for programmatic

StackAdapt joined ChatGPT as a technology partner on May 5, 2026, giving advertisers programmatic access to conversational AI placements for the first time.

by Luis Rijo

Social - May 11, 2026 LinkedIn overhauls event ads with off-platform targeting and lead gen forms

LinkedIn Campaign Manager interface showing off-platform Event Ad creation for Figma Config 2026

LinkedIn on April 28 added off-platform Event Ads, lead gen forms, event clipping, and full-funnel measurement tools to Campaign Manager for B2B marketers.

by Luis Rijo

Display - May 11, 2026 AppLovin's $1.84B Q1 beats guidance as Axon platform opens to all in June

AppLovin Axon platform mobile gaming ad screens stadium arena dusk Q1 2026

AppLovin posted Q1 2026 revenue of $1.84 billion, up 59% year-over-year, with net income doubling and the Axon platform set for a public launch in June 2026.

by Luis Rijo

Data - May 11, 2026 Google Ads reps accused of violating CAN-SPAM with no opt-out emails

Google Ads emails spill onto floor near FTC seal as compliance stamp falls

Google sales reps send unsolicited commercial emails to advertisers without a CAN-SPAM-compliant opt-out, a specialist publicly alleges on LinkedIn in 2026.

by Luis Rijo

Social - May 11, 2026 LinkedIn Ads Agency Certification sets a new standard for B2B agencies

LinkedIn Ads Certified agency badge on dark blue background, 2026 program launch

LinkedIn this month launched a global agency certification requiring Business Manager, invoicing, and Marketing Academy completions to validate B2B ads expertise.

by Luis Rijo

Video - May 11, 2026 Magnite posts first quarter profit as CTV crosses 50% of revenue

Magnite CTV programmatic ad platform stage with Netflix, Roku, Paramount streaming partners

Magnite earned $4.4M net income in Q1 2026 as CTV crossed 51% of contribution ex-TAC for first time, with 30% year-over-year growth in streaming advertising.

by Luis Rijo

Display - May 11, 2026 DV360 gets partial SDF uploads - fewer columns, faster changes

Google launched Partial SDF Upload for Display & Video 360, letting advertisers update line items with far fewer than the standard 120-plus columns required.

by Luis Rijo