Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9775 Articles

Data - May 11, 2026 Chrome on Android now lets users share approximate location with websites

Chrome on Android location permission dialog showing Precise and Approximate options

Chrome for Android adds approximate location sharing, giving users a middle-ground privacy option between full location access and denial for website requests.

by Luis Rijo

DOOH - May 11, 2026 JCDecaux Q1 2026: programmatic DOOH hits 10.5% of digital as Middle East bites

JCDecaux digital DOOH screens and VIOOH kiosk inside a busy transit terminal at dusk.

JCDecaux Q1 2026 revenue rose 2.6% to 880.6 million euros as programmatic DOOH grew 27.2%, reaching 10.5% of digital revenue despite Middle East headwinds.

by Luis Rijo

Audio - May 10, 2026 Alexa+ lands on Bose speakers as a free Prime perk - what changes for users

Bose Smart Soundbar with Alexa+ integration glowing purple in a living room setup

Amazon brought Alexa+ to Bose speakers on May 5, expanding its AI assistant beyond Echo devices and offering the feature free for Prime members in the U.S.

by Luis Rijo

Data - May 10, 2026 UID2 oversight gaps: CTV publisher's broken tokens went undetected for months

A CTV publisher passed invalid UID2 tokens for three months. The Trade Desk never flagged the errors, raising questions about UID2 oversight and governance.

by Luis Rijo

Data - May 10, 2026 GPC could cut EU consent banners - but law must catch up first

Facebook notification showing GPC opt-out disabling ad partner data use in Meta Accounts Center

A May 2026 study finds Global Privacy Control can partly reduce EU cookie consent banners, but regulators must first clarify how the GPC signal maps to GDPR.

by Luis Rijo

Display - May 10, 2026 Trade Desk beat Q1 estimates. Wall Street downgraded it anyway

The Trade Desk posted $689 million in Q1 2026 revenue on May 7, beating estimates but missing Q2 guidance and triggering a William Blair downgrade on Friday.

by Luis Rijo

Data - May 10, 2026 Urban VPN's in-house LinkX protocol promises 5x faster speeds

Urban VPN's in-house WireGuard protocol Urban LinkX claims 5x faster connections in lab tests while Protocol Control lets users switch VPN protocols in-app.

by Luis Rijo

Data - May 10, 2026 Rakuten and impact.com unite affiliate tech, data, and services in new deal

Rakuten and impact.com on April 28 merged affiliate tech, shopper data and managed services in one performance marketing ecosystem via a new strategic alliance.

by Luis Rijo