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Luis Rijo
Frankfurt, Germany
10830 posts

Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

Posts

Previous Posts
  • Apple secures exclusive Formula 1 broadcast rights in United States 7 min read

    Apple secures exclusive Formula 1 broadcast rights in United States

    Apple announces five-year deal to stream all F1 races exclusively on Apple TV starting 2026, marking major expansion into live sports broadcasting.

  • Top 50 US podcasts for Q3 2025 released by Edison Research 8 min read

    Top 50 US podcasts for Q3 2025 released by Edison Research

    Edison Research publishes quarterly ranking of most-consumed podcasts among 5,000 weekly listeners. Joe Rogan Experience maintains top position.

  • IAB Europe updates retail and commerce media landscape map 12 min read

    IAB Europe updates retail and commerce media landscape map

    IAB Europe released an updated Pan-European Retail & Commerce Media Landscape Map on October 14, 2025, documenting ecosystem growth with new entrants.

  • Instagram adopts PG-13 ratings for teen content moderation 9 min read

    Instagram adopts PG-13 ratings for teen content moderation

    Meta implements PG-13 movie rating standards for Instagram Teen Accounts on October 14, 2025, filtering mature content for users under 18 across multiple platforms.

  • Google search chief addresses AI transformation challenges 9 min read

    Google search chief addresses AI transformation challenges

    Google's head of search explains how AI Overviews increase queries while maintaining ad revenue stability amid publisher concerns over traffic declines.

  • YouTube unveils shopping ecosystem data with 5,000 products analyzed 9 min read

    YouTube unveils shopping ecosystem data with 5,000 products analyzed

    YouTube Culture & Trends team examines 5,000 top-purchased products from first half of 2025, revealing how creators drive transactions through communities.

  • Nexxen licenses ACR audience segments to Yahoo DSP in three markets 6 min read

    Nexxen licenses ACR audience segments to Yahoo DSP in three markets

    Nexxen announced on October 16 it has licensed automatic content recognition audience segments to Yahoo DSP in the U.S., U.K., and Germany for cross-platform targeting.

  • UK customers prefer human support over AI despite automation push 7 min read

    UK customers prefer human support over AI despite automation push

    UK consumers show 83% preference for human customer service agents, though 30% would accept AI automation for lower prices in 8x8 survey of 2,000 adults.

  • Audioboom reports record Q3 revenue with 18% growth from video expansion 6 min read

    Audioboom reports record Q3 revenue with 18% growth from video expansion

    Podcast company achieves $20.4M revenue and $1.2M profit in Q3 2025 while ranking #1 in US video podcasts. Brand advertisers reach 10,058, up 22% year-on-year.

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