Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]
E-commerce platform faces mounting criticism as automated systems create customer service loops, preventing access to human assistance despite technical problems requiring specialized intervention.
Digital marketing professionals face new compliance requirements after comprehensive tax expansion takes effect October 1, 2025, targeting services previously exempt from state sales collection.
Facebook advertising benchmarks reveal mixed performance signals as cost per lead climbs to $27.66 while traffic campaigns show stronger efficiency metrics compared to Google alternatives.
Enhanced visibility shows traffic from AI-generated keywords and landing page matching to help advertisers analyze performance across automated campaigns.
