CMA designates Google with Strategic Market Status following investigation
UK regulator officially designates Google with Strategic Market Status after nine-month investigation, finding the company holds substantial market power in search.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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YouTube launches pilot program for terminated creators
YouTube begins testing a program allowing some terminated creators to request new channels after one year, excluding copyright and severe policy violations.
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Public trust in AI-generated news remains low despite rising usage
New research from Oxford University reveals 90% awareness of AI tools with weekly use doubling to 34%, while trust in AI-generated news content stays low at 50%
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Brave browser reaches 100 million monthly users
Brave browser hit 101 million monthly active users on September 30, 2025, with search platform processing nearly 20 billion annual queries.
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Acxiom partners with Client Command for automotive shopper tracking
Partnership announced October 2 grants Acxiom access to Active Shopper Network, analyzing 60 billion webpages monthly across 250 million consumer profiles.
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LinkedIn limits competitor analytics access to single free tracking slot
Starting October 15, 2025, company pages track only one competitor without premium subscription. The shift reduces free analytics from nine to one monitored account.
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Meta blocks political ads in EU as TTPA regulation takes effect
Meta prohibited social issues, elections and politics ads in the EU on October 6, 2025, citing operational challenges with the TTPA regulation that creates complexity.
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Amazon DSP integrates Microsoft Monetize SSP as preferred partner
Microsoft Monetize joins Amazon's Certified Supply Exchange program while Amazon DSP becomes migration path for Microsoft Invest users before February 2026 shutdown.
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AdSense adds support for Global Privacy Protocol National v2
Google AdSense now supports GPP National v2 strings while maintaining v1 compatibility, enabling publishers to comply with U.S. state privacy laws through IAB's framework.
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Google AdSense replaces ad networks control with authorized buyers
Google AdSense will remove its ad networks blocking control on November 6, 2025, replacing it with a new authorized buyers system that excludes inactive networks.
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YouTube launches specialized activation partners program
Four vetted companies join YouTube Activation Partners program offering campaign management expertise for advertisers seeking specialized platform support.
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Google restricts election ads in Chile starting October 2025
Google announced on October 6, 2025, new restrictions for election ads in Chile, requiring compliance with local electoral laws and silence periods.
