Announcement

Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9446 Articles
DOOH   -   Aug 27, 2025 Vistar expands programmatic DOOH access to Brazil market
Digital DOOH screens display Pepsi ads in busy Brazilian transit hub with RZK media network branding

Vistar Media has launched digital out-of-home inventory across Brazil through its global demand-side platform, targeting Latin America's largest programmatic DOOH market with over 30,000 screens.

by Luis Rijo
Search   -   Aug 27, 2025 Google enhances AI Mode with embedded links to boost web exploration
Google AI Mode interface displaying embedded link carousels and inline links for enhanced web exploration

Google introduces inline link improvements and expands Web Guide testing as AI Mode addresses user preference for source access.

by Luis Rijo
Search   -   Aug 27, 2025 Brainlabs study reveals three consumer search personas across 3,000 journeys
Brainlabs study shows consumer search personas: traditionalists, augmenters, and dissenters by journey proportion

Research identifies traditionalists, augmenters, and dissenters as marketers face 2.5-platform purchase journeys with gender-based AI adoption gaps.

by Luis Rijo
AI   -   Aug 27, 2025 Anthropic launches Claude for Chrome extension research preview with 1,000 users
Claude for Chrome AI assistant analyzing Google Calendar to find meetings needing room bookings automatically.

Claude brings AI directly to browser sidebars, enabling automated task management while addressing security challenges ahead of general availability.

by Luis Rijo
Social   -   Aug 27, 2025 Meta introduces Instagram follows metric for ads reporting

Meta rolls out Instagram follows metric in ads reporting, enabling advertisers to track follower acquisition from July 7, 2025, across all campaign types at multiple levels.

by Luis Rijo
Retail   -   Aug 27, 2025 Chinese e-commerce giant JD.com launches Joybuy platform in Germany
JD.com Joybuy platform launches in Germany with same-day delivery service across major cities

JD.com brings same-day delivery service to selected cities in North Rhine-Westphalia as European expansion continues.

by Luis Rijo
Video   -   Aug 27, 2025 Magnite rolls out pause ads for streaming TV with DIRECTV and Fubo
Smart TV showing pause ad overlay during streaming video with programmatic advertising

Pause ads activate when viewers pause content across major streaming platforms, offering brands contextual advertising moments during natural viewing breaks.

by Luis Rijo
AI   -   Aug 26, 2025 Federal court decision on Google antitrust remedies may transform artificial intelligence landscape
Digital courthouse with Chrome icons, AI chatbots, and data streams illustrating Google antitrust case impact

Federal judge expected to rule this week on Google's antitrust remedies with significant implications for artificial intelligence development and smaller tech companies seeking market access.

by Luis Rijo
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Great! You've successfully signed up.
Great! You've successfully signed up.
Welcome back! You've successfully signed in.
Success! You now have access to additional content.