Google launches Merchant API, signals transition from Content API
Google announces Merchant API general availability in August 2025, setting Content API for Shopping shutdown date for August 18, 2026, affecting e-commerce businesses.
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
Google announces Merchant API general availability in August 2025, setting Content API for Shopping shutdown date for August 18, 2026, affecting e-commerce businesses.
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