Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9562 Articles

Search - May 26, 2025 SEO expert reveals Google AI Mode patent details

Traditional SEO vs AI Mode optimization comparison chart showing new content strategy requirements

Search marketing specialist details nine-step process that fundamentally changes content discovery and ranking mechanisms.

by Luis Rijo

AI - May 25, 2025 YouTube introduces mandatory disclosure for AI content

YouTube Studio's altered content disclosure interface showing mandatory AI content labeling options for creators.

YouTube creators must now disclose AI-generated content under new policy requirements effective May 2025.

by Luis Rijo

Video - May 25, 2025 YouTube creator achieves 100,000 subscribers with $2,000 promotion campaign

YouTube promotion ads paradox: 5x subscriber growth yields identical view counts, revealing audience quality gap in paid vs organic growth.

Content creator documents 80,000 subscriber gain in 30 days using YouTube's built-in promotion tools rather than organic growth methods.

by Luis Rijo

Search - May 25, 2025 Dotdash Meredith reports Google AI Overviews impact traffic in Q1 earnings

Dotdash Meredith reduces Google traffic dependency from 60% to 33% through strategic diversification

IAC's Dotdash Meredith sees 3% session decline as Google's AI Overviews appear on third of search results for publisher content.

by Luis Rijo

Data - May 25, 2025 Digital ad tech firms showcase carbon reduction wins

IAB Europe sustainability webinar promotional banner featuring green design and tree icons for March 12 event

Companies report achieving up to 44 tons of CO2 reduction through optimized campaigns and supply chain innovations.

by Luis Rijo

Data - May 25, 2025 Microsoft declares traditional web dead as agentic systems emerge

Microsoft's agentic web architecture replacing traditional browsers with AI agents accessing data directly

CEO reveals 30% AI code generation milestone while unveiling autonomous agent infrastructure that replaces conventional web interactions through interconnected AI workflows.

by Luis Rijo

AI - May 25, 2025 How one photo AI app generates $132K monthly after 70 failed startups

PhotoAI.com homepage - AI photo generation platform earning $132K monthly revenue, as featured in article

PhotoAI.com generates $132K monthly revenue despite founder's 95% startup failure rate, latest data reveals.

by Luis Rijo

Search - May 25, 2025 Google updates Local Services terms granting content ownership rights

Google's March 2025 Local Services terms grant irrevocable content licenses, URL crawling rights, and trademark usage - major changes from 2017 version.

Google's March 2025 Local Services terms grant irrevocable content licenses, affecting advertiser data ownership and SEO practices.

by Luis Rijo