Adjust launches TrueLink: multi-platform deep linking
Adjust unveils TrueLink, a solution for creating branded deep links across platforms to enhance mobile app engagement and ROI.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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MGID partners with Netpoint Media for native advertising in Germany
MGID and Netpoint Media collaborate to monetize 25+ websites with native ads, expanding digital advertising reach in Germany.
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Former Kubient CEO pleads guilty to accounting fraud scheme
Former Kubient CEO pleads guilty to $1.3M accounting fraud scheme involving fake AI ad fraud detection reports.
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ZVV awards transport advertising contract to APG|SGA for five-year term
APG|SGA secures contract with Zurich Transport Network for advertising on 500+ vehicles, continuing successful partnership.
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Cloudflare unveils tools to give publishers control over AI scraping
New AI Audit feature allows website owners to analyze and manage how AI models access their content, with plans for a marketplace.
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Mozilla faces criticism over new Firefox Tracking Feature
Privacy advocates question Mozilla's decision to enable ad measurement by default in latest Firefox update.
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Automattic sends cease-and-desist letter to WP Engine over trademark usage
Legal action unfolds as Automattic demands WP Engine halt unauthorized use of WordPress and WooCommerce trademarks.
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Nielsen launches advanced audiences in Australia and New Zealand
Advanced targeting solution integrates with major DSPs across Australia and New Zealand.
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CMA continues oversight of Google's Privacy Sandbox changes
UK competition watchdog evaluates Google's revised approach to third-party cookies and Privacy Sandbox browser updates.
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YouTube expands AI-powered auto-dubbing
YouTube's auto-dubbing tool will soon support more languages, enabling creators to reach wider international audiences.
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WordPress co-founder's criticism of WP Engine leads to legal confrontation
Matt Mullenweg's remarks at WordCamp US 2024 about WP Engine's contributions to WordPress result in legal action.
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Google expands Privacy Sandbox: 90-day interest groups, deals, and click data
Google extends Privacy Sandbox interest group lifetime to 90 days, adds deal support and click data for improved ad targeting.
