Luis Rijo

Posts

• 3 min read

  LinkedIn's 3-Step strategy for exponential follower growth on company pages

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • LinkedIn

  • Jul 14, 2024

  LinkedIn's latest guide outlines a comprehensive approach to building a robust network and engaging audience on the platform.

• 5 min read

  Google Analytics 4 recommended events for enhanced tracking

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • LinkedIn

  • Jul 14, 2024

  GA4 has a wide array of recommended events to improve data collection and reporting across various business verticals.

• 5 min read

  Google launches Credit Card Search Widget, raising concerns for affiliates

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • LinkedIn

  • Jul 14, 2024

  Google's new credit card search widget in SERPs sparks controversy among finance affiliates and raises questions about search fairness.

• 1 min read

  TripleLift leadership changes: Dave Clark steps down as CEO

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • LinkedIn

  • Jul 14, 2024 • Video

  Ad tech company TripleLift announces leadership changes with CEO Dave Clark stepping down and an interim Office of the CEO being formed.

• 2 min read

  LinkedIn Games launch worldwide

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • LinkedIn

  • Jul 14, 2024

  Fun and networking or FOMO and pointless competition?

• 2 min read

  A guide for developers navigating the end of third-party cookies in Chrome

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • LinkedIn

  • Jul 14, 2024

  PSAT helps developers analyze and debug potential issues arising from the deprecation of third-party cookies in Chrome.

• 2 min read

  Google's AI Overviews: A boon for users, a challenge for websites

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • LinkedIn

  • Jul 14, 2024

  Google's AI Overviews provide quick answers directly in search results, but could challenge websites by pushing them down the search page.

• 2 min read

  Amazon Q Apps: build your own AI-powered apps

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • LinkedIn

  • Jul 13, 2024

  Amazon announced the general availability of Amazon Q Apps, a no-code solution for building generative AI-powered applications within its enterprise assistant tool, Amazon Q Business.

• 2 min read

  NielsenIQ integrates Consumer and Retail Data for deeper consumer insights

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • LinkedIn

  • Jul 13, 2024 • Retail

  New NIQ Discover Platform Combines Retail & Consumer Data for Holistic View. Now live in all 23 NIQ panel markets across North America, Europe, Asia, Pacific, South Africa and Latin America.

• 2 min read

  HubSpot invests in Captions

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • LinkedIn

  • Jul 13, 2024

  HubSpot backs AI-powered video creation platform Captions.

• 2 min read

  YouTube Shorts gets Interactive with Add Yours Sticker, Text-to-Speech and More

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • LinkedIn

  • Jul 13, 2024

  Google unveils new tools for YouTube Shorts Creators.

• 2 min read

  Decoding Cookie Consent: a look at noyb's report

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

  • LinkedIn

  • Jul 13, 2024

  New report analyzes Cookie Banner Requirements across Europe.