Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9781 Articles

Search - Apr 16, 2026 Google Maps uses Gemini to stop fake edits and blocks review extortion scams

Google Maps today uses Gemini to block fake place edits and stops review extortion scams pre-publication. Google removed 292M policy-violating reviews in 2025.

by Luis Rijo

Audio - Apr 16, 2026 Audioboom Q1 2026: revenue surges 30% as video bets begin paying off

Audioboom reports Q1 2026 revenue of $22.5M, up 30% year-on-year, as Showcase marketplace and video partnerships with Spotify and Apple drive record distribution.

by Luis Rijo

Apr 16, 2026 FTC sues WPP, Publicis, and Dentsu over brand safety collusion

Three empty executive chairs face a federal seal as legal documents scatter the floor.

FTC and eight states sued WPP, Publicis, and Dentsu on April 15, alleging they colluded on brand safety standards to demonetize conservative news publishers.

by Luis Rijo

Data - Apr 16, 2026 euNetworks joins AWS European Sovereign Cloud as first connectivity partner

euNetworks named connectivity partner for AWS European Sovereign Cloud, enabling private direct access with data residency and operational autonomy across Europe.

by Luis Rijo

Data - Apr 16, 2026 Google strips Analytics of ad data authority in June 2026 consent overhaul

Google Ads consent mode ad_storage denied blocks all advertising cookies and device IDs.

Google splits Analytics-Ads consent controls: Signals loses ad data authority June 15, 2026, making ad_storage the sole governing parameter for linked accounts.

by Luis Rijo

Search - Apr 16, 2026 March 2026 Google core update hit aggregators harder than December

SE Ranking data shows the March 2026 Google core update drove 79.5% URL shifts in top 3 results, surpassing December 2025 volatility across every ranking tier.

by Luis Rijo

AI - Apr 16, 2026 EU accuses Meta of using fees to keep AI rivals off WhatsApp

EU escalated its WhatsApp antitrust case on April 15, finding Meta's fee model for third-party AI assistants is equivalent to the original ban, case AT.41034.

by Luis Rijo

Data - Apr 15, 2026 Amazon gives away the tool that fixes programmatic's QPS waste problem

Belgian DPA AI privacy brochure: data flows through digital infrastructure at scale, April 2026.

Amazon donates Dynamic Traffic Engine to IAB Tech Lab, enabling DSPs to signal bidding priorities to SSPs and cut QPS waste across the programmatic supply chain

by Luis Rijo