Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9777 Articles

AI - Apr 16, 2026 HuffPost UK picks Taboola's DeeperDive as AI eats into publisher clicks

DeeperDive AI answer engine on a mobile publisher site showing Olympic-themed reader questions.

HuffPost UK selects Taboola's DeeperDive, a GenAI answer engine embedded directly on-site, to claw back readers and ad revenue lost to AI search platforms.

by Luis Rijo

Data - Apr 16, 2026 Intentsify hits 20% revenue growth and goes global with 700+ B2B audience segments

Intentsify platform showing buyer research stages for PayPal, Microsoft, Databricks, Netflix.

Intentsify reports 20% YOY revenue growth in Q1 2026, launches 700+ pre-built B2B audience segments in The Trade Desk and DV360, and expands to 90+ countries.

by Luis Rijo

DOOH - Apr 16, 2026 Grocery TV adds third-party sales lift data to its in-store ad network

Digital screen displaying pharmacy hours inside a grocery store retail media network.

Grocery TV and ABCS Insights launch third-party in-store sales lift measurement, using a 41 million-household panel combining receipt and card transaction data.

by Luis Rijo

AI - Apr 16, 2026 HubSpot launches AEO tool as organic traffic drops 27% for its customers

HubSpot today launched its Answer Engine Optimization tool to help marketers track brand visibility across ChatGPT, Gemini, and Perplexity, priced at $50/month.

by Luis Rijo

Search - Apr 16, 2026 Google Maps uses Gemini to stop fake edits and blocks review extortion scams

Google Maps today uses Gemini to block fake place edits and stops review extortion scams pre-publication. Google removed 292M policy-violating reviews in 2025.

by Luis Rijo

Audio - Apr 16, 2026 Audioboom Q1 2026: revenue surges 30% as video bets begin paying off

Audioboom reports Q1 2026 revenue of $22.5M, up 30% year-on-year, as Showcase marketplace and video partnerships with Spotify and Apple drive record distribution.

by Luis Rijo

Apr 16, 2026 FTC sues WPP, Publicis, and Dentsu over brand safety collusion

Three empty executive chairs face a federal seal as legal documents scatter the floor.

FTC and eight states sued WPP, Publicis, and Dentsu on April 15, alleging they colluded on brand safety standards to demonetize conservative news publishers.

by Luis Rijo

Data - Apr 16, 2026 euNetworks joins AWS European Sovereign Cloud as first connectivity partner

euNetworks named connectivity partner for AWS European Sovereign Cloud, enabling private direct access with data residency and operational autonomy across Europe.

by Luis Rijo