Fubo Sports Network, the free ad-supported streaming channel owned by FuboTV Inc., on October 23, 2026 added a year-round NFL draft series called "NFL Stock Exchange" and brought back "The Hoops HQ Show" with Seth Davis and Andy Katz for a second season. Both programs sit inside a new morning block of sports talk the channel calls "The Daily Gameplan."

In Short

Fubo runs a free sports TV channel that people can watch on Roku, Samsung TVs, Prime Video and other apps, paid for by ads instead of subscriptions. It just added a new show about the NFL draft and brought back a college basketball talk show, and both air at 11 a.m. Eastern on set days of the week. For advertisers, it means more scheduled, live-style sports talk on a free channel that reaches viewers well beyond Fubo's own paying subscribers.

What Fubo put on the schedule

The announcement, dated October 23, 2026 and issued from New York, lays out two fixed weekly slots. According to Fubo, new episodes of "The Hoops HQ Show" will stream on Fubo Sports Network on Tuesdays and Fridays at 11 a.m. ET / 8 a.m. PT, "beginning this month." "NFL Stock Exchange," presented in association with Fantasy Life, takes the same hour on Wednesdays and Saturdays.

That gives the channel four days a week in which the 11 a.m. Eastern hour belongs to one of the two partner shows. Mondays, Thursdays and Sundays are not assigned to either program in the release. Nor does Fubo give a premiere date for "NFL Stock Exchange," an episode count for either series, or a running time.

The two shows anchor a wider block. According to Fubo, "The Daily Gameplan" also includes "Fantasy Life," "Simms Complete," "Fubo News" and "Fubo Football Report & Real Madrid Pass." Six series, then, in total. The release does not say how many hours the block occupies each day, when it begins, or whether it airs seven days a week. One detail is worth noting: Fubo describes the block as morning programming, and the 11 a.m. slot is a morning one for viewers on the Pacific coast, where it falls at 8 a.m., but it is late morning in the East.

NFL Stock Exchange

The new series is built around draft evaluation rather than game-week coverage. According to Fubo, analysts Trevor Sikkema and Connor Rogers "deliver in-depth tape study, wide-ranging NFL draft prospect analysis, and unmatched NFL draft coverage." The show's own description promises to "cover all things NFL draft all year long!"

That framing matters for a FAST channel. Draft content does not depend on live game rights, which are expensive and usually locked up by broadcasters and subscription services. It can be produced every week of the year and slotted into a fixed schedule, which is what a linear-style free channel needs.

The Hoops HQ Show, Season 2

The college basketball program returns with its original hosts. According to Fubo, the show "covers all things college basketball, from breaking news and pre- and post-game analysis, and hot takes," across both the men's and women's game. Fubo names two guests for the new season: Mark Pope, head men's basketball coach at the University of Kentucky, and Kevin Willard, head men's basketball coach at Villanova. The release does not give a date for the first season.

Fubo published trailers and key art for both series through a shared download folder linked from the announcement.

What the company said

Pamela Duckworth, head of Fubo Studios, tied the slate to the football and basketball calendar. "Fall is one of the most anticipated times of the year for sports fans, and we are leaning into the action with even more football and basketball programming for the 2026-27 season on Fubo Sports Network," Duckworth said in the announcement. "Our partners at Hoops HQ and Fantasy Life have brought star guests and deep insider knowledge to our audiences, and we are gearing up for yet another round of electric college and pro sports."

The quote points to the model behind the schedule. Neither show is produced by Fubo alone: Hoops HQ and Fantasy Life are named partners, and Fantasy Life also has its own series in the block.

Where the channel streams

Fubo Sports Network is available in three ways, according to the release. It is part of Fubo's subscription packages, which Fubo says aggregate more than 400 live sports, news and entertainment networks. It is part of DAZN's subscription packages. And it streams free on 12 platforms: Amazon Prime Video, Hulu + Live TV, LG Channels, Samsung TV Plus, Sling Freestream, The Roku Channel, VIZIO WatchFree+, Tubi, Plex, Xumo Play, Google TV Freeplay and Sony Live TV on PS5.

The list differs from the one Fubo used in February. When the channel arrived on Hulu + Live TV on February 10, 2026, it was already streaming on Amazon Prime Video, LG Channels, Samsung TV Plus, Sling Freestream, The Roku Channel, VIZIO WatchFree+, Tubi, Plex, TCL Channels, TCL Live TV and Tablo TV. The October list adds Xumo Play, Google TV Freeplay and Sony Live TV on PS5. TCL Channels, TCL Live TV and Tablo TV do not appear in it. The release does not say whether carriage on those three services has ended or whether the list is simply shorter.

According to Fubo, the network launched in 2019, describes itself as female-founded, and streams 1,200 hours of live content each year. Partner programming comes from leagues and properties including Bare Knuckle Fighting Championship (BKFC), the Professional Fighters League (PFL) and World Poker Tour.

Why this matters for advertisers

Fubo Sports Network runs on a FAST model: viewers pay nothing and advertising inserted into breaks is the only revenue. Every hour of new programming is, in practice, a new batch of ad breaks. The announcement says nothing about ad sales, sponsors, pricing or audience figures for either show, so the commercial terms behind the partnerships are not public.

The channel has been widening its footprint since the Disney combination. Fubo and Disney completed the merger of Fubo and Hulu + Live TV on October 29, 2025, leaving Disney with about 70% of the combined company and creating a vMVPD business with nearly 6 million North American subscribers. Putting Fubo Sports Network inside Hulu + Live TV in February was described at the time as the first distribution synergy of that deal. A year earlier, in August 2025, DAZN and Fubo extended their partnership to Canada, with DAZN agreeing to carry Fubo Sports Network.

Partner content has become the channel's main building material. When Jomboy Media got its own 24/7 channel on Fubo in April 2026, Fubo said select Jomboy programs would also stream on Fubo Sports Network. In July, The Athletic launched a video hub on Fubo with home screen takeovers, interactive CTV ads and custom branded video on offer to sponsors, and again some of that video was slated for the free channel. Hoops HQ and Fantasy Life follow the same pattern: outside producers supply the talent and the expertise, Fubo supplies the slot and the distribution.

The advertising numbers explain why inventory is a priority. Fubo reported $108.9 million in advertising revenue for the quarter ended June 30, 2026, slightly below the pro forma $109.4 million of a year earlier, even though the quarter included the FIFA World Cup and was the first full quarter with Fubo inventory running through the Disney Ad Server. Advertising was 7.4% of total revenue. The company has set a target of at least $300 million in Adjusted EBITDA by fiscal 2028. Programming that costs less than live rights, airs every week and reaches viewers on a dozen free platforms is one of the few levers a streamer has to grow ad supply without buying more games.

There is a measurement question attached, though. Free channels distributed across many platforms rarely sell all their ad breaks themselves; distribution partners often hold part of the inventory, and breaks are commonly filled through server-side ad insertion, which complicates verification. The release gives no viewership data, no split between Fubo-sold and platform-sold inventory, and no measurement partner for the new shows. Buyers looking at "The Daily Gameplan" have a schedule and a list of platforms, but not yet an audience number.

Draft and college basketball talk are also not the same product as live games. Neither show carries live play, and the value for sponsors rests on recurring, appointment-style viewing at 11 a.m. Eastern, a slot Fubo has now filled four days a week. Whether that audience turns up at a size advertisers can plan against is the question the announcement leaves open.

Timeline

Summary

Who: Fubo Sports Network, the free ad-supported channel owned by FuboTV Inc., with partners Hoops HQ (Seth Davis and Andy Katz) and Fantasy Life (analysts Trevor Sikkema and Connor Rogers). Pamela Duckworth, head of Fubo Studios, spoke for the company.

What: Season 2 of "The Hoops HQ Show" on Tuesdays and Fridays and the new year-round NFL draft series "NFL Stock Exchange" on Wednesdays and Saturdays, both at 11 a.m. ET / 8 a.m. PT, inside a six-series morning block called "The Daily Gameplan."

When: Announced October 23, 2026. New Hoops HQ episodes begin in October 2026; no premiere date was given for NFL Stock Exchange.

Where: Free on 12 platforms including Amazon Prime Video, Hulu + Live TV, Samsung TV Plus, The Roku Channel and Tubi, and inside Fubo's and DAZN's subscription packages.

Why: Partner-produced talk shows give the channel recurring, appointment-style programming and new ad breaks without the cost of live rights, at a time when Fubo's advertising revenue was flat year over year at $108.9 million in its June quarter.