Google deprecates TrueView for shopping in DV360
Google this month removed the option to create new TrueView for shopping line items in DV360.
Advertisers can now create YouTube video action campaigns with product feeds are available as the evolution of TrueView for shopping.
YouTube video action campaigns with product feeds have a panel below the ad that automatically expands to showcase the products. Google is showing a minimum of 4 product images below the YouTube ad.
. Written by Luís Daniel Rijo. Follow PPC Land on LinkedIn.
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