Google relaxes 'Insufficient contact information' policy in Merchant Center

Google relaxes 'Insufficient contact information' policy in Merchant Center

Google is updating the 'Insufficient contact information' policy in Merchant Center.

From August 2021, merchants only have to list a minimum of one piece of contact information on their site, and it can be just a contact form or a business profile on social media.

Until now, merchants were required to provide two out of three types of contact information on their website: a telephone number, physical address, and/or email address.


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