FTC sues WPP, Publicis, and Dentsu over brand safety collusion
FTC and eight states sued WPP, Publicis, and Dentsu on April 15, alleging they colluded on brand safety standards to demonetize conservative news publishers.
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euNetworks joins AWS European Sovereign Cloud as first connectivity partner
euNetworks named connectivity partner for AWS European Sovereign Cloud, enabling private direct access with data residency and operational autonomy across Europe.
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Google strips Analytics of ad data authority in June 2026 consent overhaul
Google splits Analytics-Ads consent controls: Signals loses ad data authority June 15, 2026, making ad_storage the sole governing parameter for linked accounts.
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March 2026 Google core update hit aggregators harder than December
SE Ranking data shows the March 2026 Google core update drove 79.5% URL shifts in top 3 results, surpassing December 2025 volatility across every ranking tier.
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EU accuses Meta of using fees to keep AI rivals off WhatsApp
EU escalated its WhatsApp antitrust case on April 15, finding Meta's fee model for third-party AI assistants is equivalent to the original ban, case AT.41034.
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Amazon gives away the tool that fixes programmatic's QPS waste problem
Amazon donates Dynamic Traffic Engine to IAB Tech Lab, enabling DSPs to signal bidding priorities to SSPs and cut QPS waste across the programmatic supply chain
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Belgian DPA's guide on AI and privacy: what your data rights actually mean
The Belgian DPA today published its first citizen-focused guide on AI and privacy, covering data rights, profiling risks, and GDPR protections under the AI Act.
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Pacvue Agent promises 200x faster commerce media workflows
Pacvue launched an AI agent on April 14, 2026, promising workflows up to 200x faster, 80x quicker time to insight, and 54% performance gains for Amazon Ads.
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Montana subpoenas Ford and Stellantis over secret vehicle driving data deals
Montana AG Austin Knudsen issued investigative demands to Ford and Stellantis demanding all records on connected vehicle data sold to insurers and data brokers.
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Amazon Ads delays advertiser payment overhaul to August after pushback
Amazon Ads delays payment overhaul to August 1 after advertiser feedback, offering account balance deductions, Pay by Invoice, and five months of click credits.
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Google ends Dynamic Search Ads: DSA upgrades to AI Max in September
Google today announced Dynamic Search Ads will automatically upgrade to AI Max for Search campaigns in September 2026, retiring a format that has defined search automation for years.
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Viant buys TVision for $40M to end TV's self-measurement problem
Viant Technology acquires TVision for $40M, gaining second-by-second attention data for its programmatic platform to challenge walled garden self-reporting.
