Analysis reveals declining confirmed updates from 10 in 2021 to 4 in 2025 while perceived volatility reaches record-breaking levels across algorithmic earthquakes.
by Luis Rijo
Spotify detailed its rebuilt advertising platform at the 2026 Investor Day, with biddable channels now topping a third of ad revenue and 68% advertiser growth.
Google AdSense expands collapsible anchor ads to desktop and renames the format to dynamic anchors, with automatic activation deadline set for June 20, 2026.
Reddit today launched Dual Attribution beta, Max campaigns for apps, and App Event Optimization GA - 17% lower CPA and 27% more conversions in early tests.
Google today launched Ask Advisor at GML 2026, a unified Gemini AI agent spanning Google Ads, Analytics, Merchant Center, and DV360 for marketers globally.
Google opens the WebMCP origin trial in Chrome 149, letting websites expose structured tools to AI agents instead of leaving them to parse pixels and DOMs.
Advertisers warn Google's AI Max routes specific product searches to generic landing pages, fueling frustration before the DSA shutdown set for September 2026.
Google on May 19 upgraded AI Mode with Gemini 3.5 Flash, information agents, generative UI, agentic booking, and Personal Intelligence across 200 countries.
Data centers supported 5.5 million US jobs and $927bn in GDP in 2024, PwC finds - while E3 finds no clear evidence they raised electricity bills for households.