TikTok's Attribution Portfolio wants to end the last-click debate
TikTok launches Attribution Portfolio on May 13 with GA4 integration, Assisted Conversion data, and four tools measuring full-funnel ROI beyond last-click.
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TikTok Symphony gets Dreamina Seedance 2.0 - what changes for advertisers
TikTok Symphony integrates Dreamina Seedance 2.0 into its AI video creation suite, adding new tools for brand consistency and faster ad production at scale.
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TikTok Market Scope gets new modules - and a mid-funnel ad objective
TikTok today updated Market Scope with e-commerce, tentpole, and theatrical modules, and launched Brand Consideration Ads, its first mid-funnel ad objective.
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TikTok One launches Creator AI Search and revamps its partner tools in 2026
TikTok One launches Creator AI Search, upgrades Partner Exchange and expands Content Suite globally as US creator ad spend climbs toward $43.9bn in 2026.
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Amazon merges Rufus and Alexa+ into one shopping assistant
Amazon today launched Alexa for Shopping, merging Rufus and Alexa+ into a single AI assistant for U.S. customers on the Shopping app, website, and Echo Show.
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LinkedIn adds paid consultations and AI hiring tools as US founders surge 70%
LinkedIn on May 12, 2026 launched Advice Sessions, Competitor Analytics, Hiring Pro chat, and mobile post boosting for small businesses and founders in the US.
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Google Discover gives 54 publishers exclusive profile controls in secret pilot
Google is testing enhanced Discover publisher profiles with custom banners, links, and pinned posts for 54 U.S. publishers in a pilot running since March 2026.
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AJC and CyberWell join forces to track antisemitism across social platforms
AJC and CyberWell today formalized a partnership to monitor and combat online antisemitism, targeting algorithmic amplification and coded hate on social media.
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The ad market is two markets, and most forecasts only see one
Ian Whittaker argues the ad market splits into a visible, agency-led layer and a hidden, fast-growing SMB layer that most industry forecasts consistently miss.
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Apple now requires Brazilian betting license for App Store gambling apps
Apple requires a valid SPA fixed-odds betting license for App Store distribution in Brazil, forcing gambling apps to submit new versions and face an A18 rating.
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Amazon's Dynamic TV Creative brings personalized ads to Prime Video
Amazon Ads launched Dynamic TV Creative on May 11, personalizing Prime Video interactive video ads via first-party shopping signals and AI-driven optimization.
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CTV fraud schemes up 140% as AI arms both sides of the fight
DoubleVerify's 2026 CTV report documents a 140% surge in fraud schemes, $1.8M lost per billion unprotected impressions, and a tenfold rise in fraudulent apps.
