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Marketing News   -   Nov 25, 2018 RhythmOne integrates Pixalate to detect invalid traffic in OTT

RhythmOne this week announced that it has formed a partnership with Pixalate, regarding its newly Media Ratings Council, Inc. (MRC) accredited over-the-top (OTT) invalid traffic (IVT) detection and filtration solution. RhythmOne’s says the planned integration of Pixalate’s solution into its unified programmatic platform offers an added layer of

by Luis Rijo
Marketing News   -   Nov 18, 2018 Pixalate receives certification for invalid traffic detection and filtration on OTT

Pixalate this week announced it has received the certification from Media Rating Council (MRC) for Sophisticated Invalid Traffic (SIVT) detection and filtration for over-the-top (OTT) video ad impressions. Pixalate says it was the first company to receive this accreditation. Currently, Pixalate is now the only accredited solution for marketers to

by Luis Rijo
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