The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
Search
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
ChatGPT's March 26 location sharing update lets users share device GPS data for local recommendations, news, and weather - putting OpenAI directly in Google's local search territory.
Amazon's Sponsored Products and Sponsored Brands prompts exited beta on March 25, 2026, introducing CPC charges for AI-generated shopping conversations previously free since November 2025.
Google's March 2026 spam and core updates hit within 72 hours while IAB NewFronts, Amazon AI prompts, and ChatGPT location data reshape digital advertising.
Google's March 2026 spam and core updates hit within 72 hours while IAB NewFronts, Amazon AI prompts, and ChatGPT location data reshape digital advertising.
ChatGPT's March 26 location sharing update lets users share device GPS data for local recommendations, news, and weather - putting OpenAI directly in Google's local search territory.
Amazon's Sponsored Products and Sponsored Brands prompts exited beta on March 25, 2026, introducing CPC charges for AI-generated shopping conversations previously free since November 2025.
Google's March 2026 core update began rolling out on March 27 at 02:14 PDT, days after the spam update - here is what search professionals need to know.
ACME.BOT launches a $49/month AI content platform promising automated keyword research, topic cluster building, and direct CMS publishing for growing marketing teams.
Eighteen European industry groups urge the European Commission to issue a formal DMA non-compliance decision against Alphabet before March 25, 2026, as Google holds over 90% of EU search market share.
Bloomberg reports Apple is preparing to launch search ads in Maps as early as summer 2026, letting retailers bid on keywords in a model similar to Google Maps.