Sharethrough - PPC Land

Marketing News - Feb 01, 2018 More than 1 billion native ad impressions per month sold directly by the publishers, via Sharethrough

Sharethrough announced today that its Sharethrough for Publishers (SFP) product is now being used by publishers to sell directly more than 1 billion monthly native ad impressions. The number of programmatic transactions is 10 billion impressions each month. Sharethrough says the number of the impressions sold directly by the publishers

by Luis Rijo

Marketing News - Jan 11, 2018 Sharethrough hires Dina Roman as its new CRO

Sharethrough announced today the addition of Dina Roman as its new Chief Revenue Officer (CRO), a veteran media executive with two decades of experience growing businesses at the nexus of content, advertising and technology with companies like IDG, Adap.tv and Brightcove. Sharethrough is one of the main native advertising

by Luis Rijo

Data - Sep 23, 2017 What is the Intelligent Tracking Prevention?

In this article, we explain what is the ITP. Intelligent Tracking Prevention is a new method to guarantee more privacy to users and is being adopted by Apple on Safari. Basically, cookies will be preserved by Safari for a default period of 1 day, if the users don`t return

by Luis Rijo