Sharethrough announced today that its Sharethrough for Publishers (SFP) product is now being used by publishers to sell directly more than 1 billion monthly native ad impressions. The number of programmatic transactions is 10 billion impressions each month. Sharethrough says the number of the impressions sold directly by the publishers
Sharethrough announced today the addition of Dina Roman as its new Chief Revenue Officer (CRO), a veteran media executive with two decades of experience growing businesses at the nexus of content, advertising and technology with companies like IDG, Adap.tv and Brightcove. Sharethrough is one of the main native advertising
In this article, we explain what is the ITP. Intelligent Tracking Prevention is a new method to guarantee more privacy to users and is being adopted by Apple on Safari. Basically, cookies will be preserved by Safari for a default period of 1 day, if the users don`t return
