Video News
YouTube Quiz tests readiness for YouTube Partner Program (YPP)
YouTube this week launched a quiz to help creators assess their eligibility and readiness for the YouTube Partner Program (YPP).
The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
Video News
YouTube this week launched a quiz to help creators assess their eligibility and readiness for the YouTube Partner Program (YPP).
Video News
Google TV is offering a curated selection of movies and shows for Valentine's Day, including staff picks, classic romances, and a new movie pre-screening.
Video News
YouTube this week announced the launch of a new GitHub organization, YouTubeLabs, offering open-source scripts to partners and creators. These scripts aim to automate common tasks and simplify content management on YouTube.
Video News
ESPN, FOX, and Warner Bros. Discovery this week have agreed to create a joint venture to launch a new streaming sports service in the U.S.
Video News
FreeWheel this week announced the launch of the Beeswax Inventory Desk, a service designed to simplify and improve access to premium video ad inventory for buyers and sellers.
Data News
AdMob is introducing several enhancements to its reporting suite, designed to provide publishers with more granular data, flexible comparison options, and expanded export capabilities.
Social News
Meta this week introduced a new attribution setting called Engaged-view to help advertisers measure conversions that occur within 24 hours of a video ad being played for at least 10 seconds (or 97% of its length if shorter).
Audio News
YouTube Music and Premium have reached a significant milestone, surpassing 100 million subscribers as of January 2024, according to a recent announcement by Lyor Cohen, Global Head of Music at YouTube.
Display News
A new study by the Interactive Advertising Bureau (IAB) found that Gen Z values the ad-supported internet nearly twice as much as Boomers.
Video News
However, ad revenue, which accounts for the majority of Alphabet's revenue, came in at $65.52 billion, slightly below analysts' expectations of $65.94 billion.
Display News
Google AdMob today announced it will introduce Technical Ad Delivery in Q1 2024.
Video News
Amazon launched Prime Video ads this month in the U.S., followed by the U.K., Canada, Germany, and Austria in February 2024.
Display News
Google yesterday announced an update to the Display & Video 360 API, introducing new features and enhancements that aim to streamline programmatic workflows and expand targeting options for advertisers.
Video News
Fubo today announced a minority investment in Bare Knuckle Fighting Championship (BKFC), the world’s fastest-growing combat sports. The investment was revealed today and includes Fubo Co-founder and CEO David Gandler joining BKFC’s board of directors.
Video News
According to Google, there were over 300M views of videos related to the topic of tabletop roleplaying games in 2023.
Data News
Nielsen and Fox yesterday announced a multi-year renewal agreement. This agreement expands Nielsen's involvement with FOX, ensuring that the company will continue to measure all FOX properties across broadcast, cable, and free streaming.