DPAA yesterday announced that Daktronics has joined its membership ranks. Daktronics is based in Brookings, South Dakota, and designs electronic scoreboards, programmable display systems, and large screen video displays.

Daktronics’ screens include installations in locations such as Piccadilly Circus in London, Livat Shopping Mall in Beijing and on Morgan Stanley’s headquarters in New York.

“Daktronics is at the forefront of the exciting digital display innovations that are happening in the out-of-home industry all around the world. We are delighted to welcome them to our member community and to having their voice at the DPAA table,” said Barry Frey, DPAA President & CEO.

DPAA is a global, out-of-home marketing association.