Chobani taps Fastbreak AI to reach 40,000
Fastbreak AI and Chobani partner to distribute 40,000 yogurt samples at youth soccer events in Dallas and New York this summer, ahead of FIFA World Cup 2026.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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Google's pre-GML measurement push: Data Manager, GeoX, and Meridian Studio
Google today announced Data Manager Map View, Meridian GeoX, and Meridian Studio - three measurement updates ahead of Google Marketing Live 2026 on May 20.
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Kenya's Statistics Bill, 2026 replaces KNBS with sweeping new data authority
Kenya's Statistics Bill, 2026 proposes replacing KNBS with a new authority, expanding data governance to cover biometric, big, and citizen-generated data sets.
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YouTube TV keeps Weather Channel in surprise Allen Media renewal
YouTube TV and Allen Media Group have renewed their carriage deal, keeping The Weather Channel and three other cable networks on Google's live TV platform.
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How a Reddit question about a dolphin air freshener built a real business
Dolphin Air Fresheners turned a nostalgic Reddit community question into a real business, using Reddit Ads community targeting to generate 13x more pre-orders.
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Azerion takes over L'Equipe podcast ad sales in France
Amaury Media appoints Azerion to sell digital audio ads for L'Equipe's 15 French sports podcasts, backed by Azerion's proprietary technology infrastructure.
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Nexxen and ADvolution bring influencer fandom data to political DSP targeting
Nexxen and ADvolution have partnered to make influencer fandom audience segments available inside Nexxen DSP for programmatic political campaign targeting.
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Google Analytics opens conversion data to developers via Data API
Google Analytics Data API gains cross-channel conversion reporting in alpha for the first time, giving developers programmatic access to paid and organic data.
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Amazon opens its full logistics network to any business with ASCS
Amazon today launched Amazon Supply Chain Services, opening its freight, fulfillment, and parcel shipping network to any business regardless of where it sells.
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HubSpot bets on open APIs and MCP to let any agent run its CRM
HubSpot's CPTO today detailed a plan for full API parity and an open MCP server so any AI agent can access CRM data and intelligence across 280,000+ customers.
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noyb files GDPR complaint over LinkedIn's paywall for profile visitor data
Privacy group noyb challenges LinkedIn for refusing to hand over profile visitor data free of charge while selling the same information through its Premium tier.
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Microsoft Edge keeps every saved password in cleartext memory at launch
A security researcher found Microsoft Edge decrypts all saved passwords into cleartext process memory at startup, a behavior Microsoft describes as by design.
