Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]
Google Analytics adds a native AI Assistant channel, automatically tracking ChatGPT, Gemini, and Claude traffic without manual custom channel group setup.
by Luis Rijo
Texas AG Ken Paxton sued Netflix for secretly harvesting behavioral data from users including children, without consent, then sharing it with ad tech companies.
by Luis Rijo
Spotify video distribution API is now live on Libsyn, Podigee, Audioboom, Audiomeans, and Podspace, with Apple HLS cross-platform support coming later in 2026.
by Luis Rijo
Amazon Ads sets a June 30 consent signal deadline for UK and EEA advertisers using AAT, CAPI, and the Events API. Here is what is required and how it works.
by Luis Rijo
Acast today launched the first integrated video ad campaigns on Apple Podcasts, with State Farm and T-Mobile as the lead brands using Apple HLS technology.
by Luis Rijo
Semrush integrates 28 billion keywords and 43 trillion backlinks natively into Lovable's AI app builder, giving non-technical founders SEO tools from day one.
by Luis Rijo
Adthena's ChatGPT Ads platform tracks 300k+ daily prompts, competitor bids, ad copy, and brand share of voice across the growing conversational search channel.
by Luis Rijo
Microsoft Clarity Citations is now generally available, letting publishers measure how AI-generated answers discover, ground, and cite their web content pages.
by Luis Rijo