Spotify adjusts shuffle algorithm to reduce song repetition
Spotify announced November 13 changes to its shuffle feature that prioritize recent listening history over pure randomness to minimize repeated tracks.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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Spotify brings monetization program to Nordic creators
Spotify extends its Partner Program to four Nordic countries on November 18, providing podcast creators with dual revenue streams through video content.
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Apple launches Digital ID using U.S. passports for airport verification
Apple on November 12, 2025 introduced Digital ID functionality that allows users to create identification credentials in Apple Wallet using U.S. passport information for TSA checkpoint verification at airports.
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Amazon Business launches AI assistant for organizational purchasing
Amazon Business introduces conversational AI tools powered by Amazon Bedrock to help organizations automate routine tasks and discover cost-saving opportunities.
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Similarweb posts eighth straight positive cash flow quarter in Q3
Digital intelligence company reports $71.8M revenue with 11% growth, 6,127 customers, and $268M in remaining performance obligations as GenAI products gain traction.
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German court permits telecoms to share customer data with SCHUFA for fraud
Federal Court of Justice rules telecommunications companies can transmit positive customer data to SCHUFA credit bureau under GDPR fraud prevention provisions.
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Google expands shipping policy options for online merchants
Google introduces new Search Console configuration and structured data markup for merchants to share shipping policies without Merchant Center accounts.
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Google Search Central Live returns to Zurich in December 2025
Google schedules December 9 event at Europaallee office featuring Search Console team and Lightning Talks, with applications closing November 19.
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IAB Tech Lab opens agentic framework and on-device AI for publishers
IAB Tech Lab releases Agentic RTB Framework v1.0 for public comment on November 12 while Verve emphasizes on-device cohort modeling as privacy-compliant solution.
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72% of marketers plan more AI use but only 45% feel ready
Survey of 3,169 marketers shows 72% plan AI adoption growth while only 45% feel confident applying it, revealing major readiness challenges in advertising.
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iHeartMedia and TikTok launch creator podcast network with 25 shows
iHeartMedia partners with TikTok to launch podcast network featuring up to 25 creator-hosted shows, national radio channel, and live event integrations.
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Advertising platforms merge behind AI agents as infrastructure scramble intensifies
Amazon, Google, and IAB Tech Lab accelerate autonomous campaign tools while publishers face measurement challenges from bot-like agentic traffic flooding platforms.
