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Luis Rijo
Frankfurt, Germany
10813 posts

Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

Posts

Previous Posts
  • MIT researchers expose major gaps in AI world understanding 14 min read

    MIT researchers expose major gaps in AI world understanding

    Research comparing 517 humans and three frontier AI models reveals significant limitations in how AI systems learn and understand environments through benchmark testing.

  • Newsletter platform Paved adds executives from Outbrain and OpenWeb 6 min read

    Newsletter platform Paved adds executives from Outbrain and OpenWeb

    Newsletter advertising platform Paved appointed Victor Charpin as VP of Publishers and Phil Reich as VP of Sales on October 30, 2025, following Redbrick acquisition.

  • SiriusXM reports third quarter revenue of $2.16 billion with podcast growth 11 min read

    SiriusXM reports third quarter revenue of $2.16 billion with podcast growth

    SiriusXM announced third quarter 2025 revenue declined 1% year-over-year to $2.16 billion on October 30, while podcast advertising revenue surged nearly 50% and free cash flow reached $257 million.

  • Triton Digital launches white-label audio advertising platform with AI 7 min read

    Triton Digital launches white-label audio advertising platform with AI

    Triton Digital announced AdBuilder AI on October 30, a self-serve audio advertising platform with AI-powered creative generation supporting 60+ languages for publishers.

  • YouTube introduces AI upscaling and enhanced TV viewing features 7 min read

    YouTube introduces AI upscaling and enhanced TV viewing features

    YouTube announces five updates for TV screens on October 29, 2025, including AI-powered video upscaling to 4K and 50MB thumbnail support for better quality.

  • Amplitude introduces AI Visibility tool with competitive tracking 11 min read

    Amplitude introduces AI Visibility tool with competitive tracking

    Amplitude unveils AI Visibility on October 30, 2025, enabling marketers to monitor brand presence across ChatGPT, Claude, and Google AI Overview with conversion tracking.

  • Google expands sports betting ads to UK and Brazil on TV Masthead 7 min read

    Google expands sports betting ads to UK and Brazil on TV Masthead

    Google TV Masthead will allow sports betting and Daily Fantasy Sports ads in United Kingdom and Brazil starting November 13, 2025, following gambling policy compliance.

  • AdRoll integrates HUMAN Security for fraud defense and viewability tracking 6 min read

    AdRoll integrates HUMAN Security for fraud defense and viewability tracking

    AdRoll announced integration with HUMAN Security on October 28, 2025, combining pre-bid fraud detection and viewability measurement for advertising campaigns.

  • Most holiday shoppers will use AI to select gifts this year 9 min read

    Most holiday shoppers will use AI to select gifts this year

    A survey of 2,000 weekly AI users reveals 83% plan to use algorithms for holiday purchases, with trust levels matching advice from friends.

  • Raptive sues Google for ad tech monopolization seeking billions in damages 9 min read

    Raptive sues Google for ad tech monopolization seeking billions in damages

    Creator media company files 93-page complaint on October 17, alleging Google's decade-long scheme manipulated ad auctions across thousands of websites nationwide.

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