Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
U.S. Court of Appeals for the Ninth Circuit rejects Google's attempt to delay implementation of permanent injunction from Epic Games antitrust case while preserving compliance timelines for key provisions.
Klarna Ads business reached $180 million in revenue as the company positions high-margin ads solutions to offset credit losses and drive path to profitability ahead of IPO.
Data suggests platform implemented major modifications around August 13, impacting desktop traffic patterns while restricting content visibility through AI systems.
Brighton emerges as the leading destination for UK digital marketing professionals while London drops significantly due to high living costs, according to comprehensive city analysis.
Multi-language audio feature expansion enables global reach as YouTube removes technical barriers for content dubbing at scale.
Google announces comprehensive creative platform enabling advertisers to generate and edit media assets directly within Google Ads interface.
Study reveals premium creative optimization platform's Enhanced Branded Canvas outperforms major streaming platforms across key attention metrics.
Google announces journey aware bidding at Think Week 2025, targeting whole customer journeys beyond final conversions for lead generation campaigns with pilot testing later this year.
Google announced major AI-powered advertising innovations at Think Week 2025 in New York, including loyalty features, Asset Studio, AI Max expansion, and agentic capabilities starting September 10.
Automattic and Matt Mullenweg avoid monopoly and extortion charges but other claims continue.
Amazon Brand Lift measurement system extends to eighth global market as Mexican advertisers gain brand impact tracking capabilities through Amazon DSP campaigns.
Amazon's inaugural German advertising event on June 4, 2025, reveals streaming engagement metrics and interactive ad formats launching September 2025.
